Annie's

Annie's - Not just fruit & veg store...

My friend Anne is opening up a fruit & veg store (I think there may be a small cafe attached too). Anyway she asked me to whip up some funky posters that weren't your typical boring green grocer stylie.

Not bad for a days work..

Some quick thumbnail to explain my idea.

A fruity face - I used pages from 'fat face' magazine (a surf magazine) to cut out the collages and build the fruit, it had loads of lovely textures and mixes of colours.

A few quick comps put together in InDesign, I really liked the simple black ones (top right hand corner and very bottom right hand corner).

I was aiming for a grown up version of Eric Carle's The Very Hungry Caterpillar.